About Imria

What Guides Us

The Principles Behind Imria

Great care depends on clinical expertise—but it also depends on creating space to understand a person’s story, their fears, and the context that gives their symptoms meaning. The principles you see here reflect how we approach our guidance and advocacy work, and what shapes how we support people day to day.

01

Dignity is the starting point of care

Every person deserves to be fully heard and taken seriously.

02

Questions strengthen care

When patients’ questions are welcomed—and clinicians engage with them—trust grows, decisions are clearer, and care improves.

03

Background and values matter

A person’s culture, identity, and lived experience should guide care decisions; honoring these differences leads to better care.

When Care Feels Uncertain

A Physician Advocate Who Stands With You in the Moments That Matter

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Physician-level insight into your story

Not a script or an algorithm, but someone who can help interpret what you’re experiencing through the lens of real clinical practice.

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Unhurried, thorough listening

Space to share everything that matters, including what often gets overlooked in brief medical encounters.

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Support that endures

As your needs change—new symptoms, new clinicians, even new states—your advocate stays with you, ensuring your story moves with you and isn’t lost along the way.

A Note From Our Founder

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Idil Kore, MD, MBA
Founder, Imria Health
Internal Medicine Physician

  • Yale School of Medicine – MD
  • Brigham & Women’s Hospital / Harvard Medical School – Internal Medicine Residency
  • Kellogg School of Management, Northwestern University – MBA

A Note From Our Founder

Imria took shape through experiences that were deeply personal to me. I immigrated to the U.S., and from an early age I saw how language, culture, and circumstance shape people’s experiences in our healthcare system—how assumptions about someone’s appearance, accent, or background can influence whether their concerns are fully heard and meaningfully addressed. 

Those observations shaped how I came to think about trust in care: not only in moments where bias may be present, but in the quieter ways systems can fail to recognize the whole person.

When I became a physician, I carried that awareness with me. I worked to ensure my patients felt respected and understood in the full context of their lives. But after more than a decade caring for patients, I came to see how the structure of our system limits what even the most dedicated clinicians can do. Care is divided across short encounters, fragmented records, and frequent handoffs where important details can be lost. Patients and caregivers often find themselves doing the heavy lifting: retelling their history, piecing together information from different clinicians, and navigating difficult medical decisions without consistent guidance.

Imria was created to help bridge that gap. It reflects a belief that healthcare complexity affects everyone—and that when bias or structural barriers are layered onto that complexity, the burden only grows. That belief shapes how we show up for the people who turn to us. With support from an Imria physician advocate, you will have thoughtful guidance grounded in clinical expertise—guidance that keeps what matters to you clearly in focus as you navigate health decisions.

Imria

The Meaning Behind Our Name

The name Imria reflects partnership and movement through care.
Inspired by the Greek prefix em-/en-, meaning to surround or embrace, and the Spanish/Latin term ría, evoking flow, it speaks to standing with patients and their families as they navigate the healthcare system — transforming confusion into clarity and uncertainty into confidence.

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You deserve clarity before you make important health decisions

Start with a physician-led Insight Session to make sense of
your health situation and determine the right next step.

How Imria Works